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what's new?

what's new?

Why some cosmetics companies still use animal testing

The superior tests that can be used instead of animals

Countries that have banned animal testing for cosmetics

Learn about how cosmetics are tested in China

The impact your cruelty-free shopping has on animas!

Ours is the only cruelty-free verification in New Zealand...

Feature Your Brand in the Cruelty-Free Guide!

Steer clear of these brands if you want to live cruelty-free!

How you can tell if a brand is truly cruelty-free, or not...

The types of tests conducted on animals for cosmetics and household products...

you can support a cruelty-free Aotearoa!

The Cruelty-Free Guide is brought to you by NZAVS (the New Zealand Anti-Vivisection Society) - Aotearoa’s leading Charity dedicated to the elimination of animal experimentation since 1978. With your support, we can end animal testing in New Zealand for good!

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LEARN MORE ABOUT NZAVS